Agenda: 4th Conference on Human Factors and the Web

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07:30 am - 08:30 am	Registration and Breakfast
08:30 am - 08:45 am	Welcome and Day's Agenda Judy Cantor, AT&T Labs
08:45 am - 10:15 am	Panel: Globalizing the Web Nuray Aykin (Moderator), Jori Clarke, Aaron Marcus, Jakob Nielsen
10:15 am - 10:30 am	Break
10:30 am - 11:00 am	Predicting Penetration of Intranet Products Eric Grose, Larry Varner, and Chris Forsythe, Sandia National Labs
11:00 am - 11:30 am	Culturability: The Merger of Culture and Usability Wendy Barber and Albert Badre, Georgia Institute of Technology
11:30 am - 12:30 pm	Lunch
12:30 pm - 01:00 pm	Global and Accessible Web Sites: Practical Steps Maria Gabriela Alvarez, Len Kasday, and Steven Todd, AT&T Labs
01:00 pm - 1:30 pm	Case Study of Development of an Ease of Use Web Site Linda Lisle, Jianming Dong, Scott Isensee, IBM Corp.
01:30 pm - 02:00 pm	Human Centered Measures of Success in Web Site Design J. Kirakowski, R., University College, Cork, Ireland; and R. Whitehead, and N. Claridge, NOMOS, Sweden
02:00 pm - 02:30 pm	Breaking the Sound Barrier: Cross Cultural Auditory Display of Browser Processes Robert S. Tannen, University of Cincinnati
02:30 pm - 02:45 pm	Break
02:45 pm - 03:15 pm	Developing Usability Tools and Techniques For Designing and Testing Web Sites Jean Scholtz, Sharon Laskowski, National Institute of Standards and Technology; and Laura Downey, Vignette Corp.
03:15 pm - 03:45 pm	Factors Affecting the Usability of E-Commerce Sites Roger Tilson, Jianming Dong, Shirley Martin, and Eric Kieke, IBM Corp.
03:45 pm - 04:15 pm	A User-Centered Approach to Designing a New Top-Level Site Structure for a Large and Diverse Corporate Web Site Jack J. Yu, Prasad V. Prabhu, and Wayne C. Neale, Eastman Kodak Company
04:15 pm - 04:30 pm	Closing and Plans for the next conference Judy Cantor, AT&T Labs
04:30 pm - 05:30 pm	Reception Eat, Drink, and Socialize!