TABLE 1: Phase I usability testing results - percentage of participants succeeding in identifying the correct home page link on the first try.

Task % Succeeding
1996 Annual Report 100%
How digital cameras work, digital technology in general 100%
Police department fingerprint work 100%
Help with a malfunctioning Kodak camera 95%
Multimedia postcards 90%
Products and services in other countries 90%
Finding a job at Kodak 90%
Professional photographer tips and tools for archiving portfolio 85%
Insurance solutions 85%
Difficulty connecting digital camera to computer 80%
Where to buy the DC120 camera 75%
Gift items that can be bought on-line 75%
Interactive application to share and discuss pictures on-line 75%
Vacation photography tips 70%
Learn about new consumer digital camera 70%
Training modules in German & Spanish 65%
Learn about consumer color scanner 50%
Whether extreme temperatures will affect single use cameras 50%
Digital system for motion picture editing and special effects 45%
Communicating a positive comment to Kodak 35%
Learn more about PhotoCDs 30%
Online service to access, share and store pictures 25%
Advanced Photo System cameras 20%
Sample pictures 5%
Discussion forums 5%
Interactive applications to experience pictures in new ways 5%
Photo club 0%
Holiday contests or events 0%
Putting images on mugs, T-shirts, calendars, etc. 0%
How to obtain Picture Postcard Software 0%
(N for all questions = 20)